The platform is rolling out a fresh option that enables them to cut down on the quantity of AI-created media appearing in their feeds. This move comes as the company revealed that it currently hosts over 1 bn content made with AI.
Trial and Implementation
This change is undergoing trials over the following weeks before a full-scale release. This development aligns with a rise in AI-generated material, fueled by emerging content generation software.
AI Content on Other Platforms
It has been noted that approximately a tenth of the quickest rising video streams on a popular video site only show content made by AI. A significant portion of this output is classified as “AI slop”, a label for inferior, bulk-generated content that is typically illogical or surreal.
Based on user feedback that many people appreciate content made with AI tools, ranging from digital art to science explainers, and we want to give people the option to see more or less of that, according to their own choices,” stated a spokesperson.
Scale of AI Content
TikTok disclosed that there are now over a billion videos on its service labeled as AI-generated. Collectively, over 100 m videos are uploaded to the app each day, making clips made by AI a limited portion of its total content library.
Customizing Your Feed
Users will be in a position to limit or boost the level of artificial media they watch by opening the topic control setting in the platform and picking the AI content topic. Other topics that can already be controlled under the setting cover politics, style, aesthetics, and movement.
AI Disclosure Rules
TikTok’s policies require creators to tag “realistic” artificially created content, and it prohibits malicious AI impersonations of well-known individuals or critical incidents. Any authentic-looking artificial content that is not labeled can be taken down under its community policies.
In addition, the service will now add an AI-generated label to content made using its own AI tools, or detected by an collaborative effort for spotting AI-generated material. This step is aimed to stop users from trying to evade the disclosure requirement.
Educational Initiatives
The company is also establishing a $2m educational fund for professionals and groups to produce informative material about responsible artificial intelligence. This initiative will support charitable organizations specializing in training coding and technology.
Moderation Strategy
TikTok has justified its content review process, during discussion over proposals to make redundant a large number of content moderators in the UK. It is planning to reduce 439 jobs in its trust and safety division in its British office, with worker representatives and internet security professionals raising concerns that people are being substituted by machine-led review.
A company official explained that human moderation would continue to be important, but artificial intelligence can safeguard staff by eliminating the most harmful content ahead of it has to be seen by people. The company reported a notable drop in explicit and harmful content seen by safety staff over the previous year due to the use of its AI tools.
We believe it is crucial to combine people and machines to ensure user safety,” she said. “We’ll have staff as involved in the system, but we further consider it’s highly necessary to minimize viewing of dangerous material as swiftly, which is the area in which a extensive automated help is making a difference operate efficiently.”
